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KPMG enters the metaverse, the Big 4 firm calls multitrillion-dollar estimates

“This is definitely another internet comeback,” said Cliff Justice, KPMG U.S. A leader in business innovation, Fortune says in metaverse and Web3.

The big four accounting firm KPMG is entering the meta version.

KPMG U.S. and Canada have opened a metaverse “collaboration center” around employees, clients, and so on. This year, she made a collective investment of $ 30 million in the Web3 experience and used the metaver sioned “hub” as a “signature piece.”

“The way we see it is not just augmented reality and virtual reality. It’s really another return to the Internet. It really covers everything covered by the Internet, but it’s more interactive,” he said. Cliff Justice, KPMG USA. The leader in business transformation, Fortune says in metaverse and Web3.

The “hub” will focus primarily on “education, collaboration, training, events, and workshops,” Justice said, adding that KPMG is currently using it for such purposes, but intends to recruit staff over time. In the long run, the company considers healthcare, consumers and retail, media, and financial services to be other possible uses in the meta-version.

Other financial institutions, such as Citi and JPMorgan Chase, are also interested in the metaverse. In an April report, Citi estimates that the metaverse represents a business opportunity of between $ 8 trillion and $ 13 trillion by 2030.

For fairness, “some estimates may be conservative.”

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